CHAPTER 4 Samples
SAMPLE SELECTION
Ideally, we choose a sample so there is equal representation of the individuals that comprise the population. That is to say, every member of the population has an equal chance of being chosen. This is called random sampling. The law of independence states that the choice of one member does not influence the chance of choosing any other. When sampling is done following the above rules, the laws of chance apply so that when we study the sample we know how close our observation will be to the real result we would observe had we studied the entire population. The numbers would not be exactly the same, however. For instance, the proportion of Baptists may be 10% in our sample whereas the real value in the population may be 12%. (These data are used as an example and are not based on actual studies.)
• An independent, random sample is chosen in such a way that every possible combination of size N has an equal chance of being selected.
If each individual in a population theoretically has an equal chance of being chosen for the sample, how many possible sample combinations of a given size N are there? If the population is large (as most are), then there is also an incredibly large number of possible combinations that could comprise the sample. For instance, in a smaller population of size 20, if we wanted to study a sample of size 5, there are 15,504 possible combinations! There is a formula to calculate this,* but the lesson to appreciate here is not how many possible different combinations of individuals could be chosen as the sample, but the fact that in a random, independent process each combination has an equally likely chance of being the sample.